Top 5 Fashion Games on iOS in UAE Q2 2022

In the second quarter of 2022, the top 5 fashion game apps on iOS in the United Arab Emirates showcased diverse performance metrics. Below, we delve into the weekly downloads, revenue, and active user trends for each app, based on data from Sensor Tower.

Makeup Artist: Makeup Games from Beauty salon Studio experienced fluctuations in weekly downloads, peaking at approximately 2.8K in early April and dipping to around 1.3K in early June before a slight recovery to 2.1K by the end of June. Weekly revenue for the app showed a general downward trend, starting at $459 and ending the quarter at $424, with minor peaks and troughs in between. Active users started at 4.1K in late March, fluctuating throughout the quarter, and ending at 4.3K in late June.

Project Makeover by Magic Tavern, Inc. saw a steady weekly revenue, with highs of around $8K in mid-April and early June, and a low of $5.6K in mid-May. Downloads varied more significantly, starting at 2.2K in late March, dipping to 1K in late April, and then recovering to 2.6K by mid-June. Active users remained relatively stable, hovering around the 22K to 25K mark throughout the quarter.

Dream Wedding! from MagicLab, which was released in late April, saw an impressive rise in weekly downloads, starting at 760 in its release week and climbing to 4.4K by mid-June before settling at 3.1K by the end of the month. Active users mirrored this trend, beginning at 716 and peaking at 7.7K in mid-June, before ending at 7.3K. Notably, the app did not generate any revenue during the quarter.

Love Fantasy: Match & Stories by Appzoa Tech Co., Limited displayed a steady increase in weekly revenue, reaching $204 by the end of June from a low of $67 in early April. Downloads, however, showed a declining trend, starting at 1.7K in late March and dropping significantly to 651 by late June. Active users also saw a decrease from 2.6K in late March to 1.7K by the end of June.

Makeup Salon - DIY Makeup game by Unickie Technology Co., Ltd. experienced a substantial growth in weekly downloads, starting at 4 in late March and skyrocketing to 4.3K by the end of June. Revenue, however, remained minimal throughout the quarter, with only minor increases. Active users increased significantly, starting at 186 in mid-April and reaching 8.6K by the end of June.

These insights highlight the dynamic nature of the fashion game market on iOS in the UAE during Q2 2022. For more detailed analytics and trends, visit Sensor Tower.